Juicy Couture Viva La Juicy Noir Eau de Parfum is the bolder, more seductive take on the brand's much-loved Viva La Juicy. Launched in 2013, this 50ml spray pairs juicy berries and mandarin with a sumptuous floral heart and a rich, gourmand drydown of caramel, vanilla and sandalwood. About Juicy Couture Founded in California in 1997, Juicy Couture became famous for its iconic velour tracksuits and Hollywood-glamour aesthetic. The fragrance line, produced in partnership with Inter Parfums, channels the brand's playful, glamorous spirit into modern feminine scents. Fragrance notes Top: wild berries, mandarin Heart: honeysuckle, gardenia, jasmine Base: amber, caramel, vanilla, sandalwood Olfactory family: floral fruity, gourmand | Launched: 2013 Who it's for The fun, glamorous woman who loves rich, gourmand-edged fragrances. Excellent for evening wear, date nights and the cooler months from autumn through winter. How to use Spray onto pulse points: inner wrists, neck and behind the ears. Hold the bottle 15–20cm from the skin for an even mist. Allow the fragrance to dry naturally — avoid rubbing the wrists together. Refresh sparingly through the evening — the EDP concentration projects well. Specifications Format: Eau de Parfum spray Size: 50ml Concentration: Eau de Parfum Family: floral fruity, gourmand Gender: for her Best for: evening, autumn and winter wear
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