Draven Floral is a bold pop-art rug, oversized daisy blooms in blush pink, burnt orange and berry filling the field with playful, retro energy. Product Details Construction: Hand Tufted Material: 100% New Zealand Wool Colour: Blush Pink, Burnt Orange, Berry, Mustard Pattern: Oversized retro floral Style: Retro/Vintage, Contemporary Made in: Bhadohi, Uttar Pradesh, India Draven Floral scales a single daisy motif up until it fills the entire field, overlapping petals in blush pink, burnt orange, berry and mustard with dark centres and striped accent details. The oversized, flattened flower shapes draw on 1960s pop-art florals rather than a delicate botanical print, giving the rug real presence and colour. Hand tufted with a dense, even pile, Draven Floral works as a joyful, maximalist statement in a room built around simple furniture. Frequently Asked Questions What is a hand-tufted rug, and how is it made? Wool is punched through a stretched canvas backing by hand using a tufting gun, following a pre-drawn design. A layer of latex is applied underneath to lock the fibres in place, then a fabric backing is added for stability. Why are the flowers so oversized? Scaling the daisy motif up to fill the whole field, rather than repeating a small floral print, gives the rug a bold, pop-art quality inspired by 1960s textile design. Is shedding normal on a new hand-tufted rug? Yes - some loose fibre shedding in the first few months is normal for wool pile and settles down with regular vacuuming. How do I clean and maintain it? Vacuum on suction only, without a rotating brush or beater bar. Blot spills immediately with a dry cloth rather than rubbing, avoid harsh chemicals, and bring in a professional cleaner periodically. What is the pile material? 100% New Zealand wool. Which room suits this rug best? Living rooms and dining rooms - the bold floral pattern works best as a joyful statement against simple furniture.
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